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Ströer SE Reports Higher Earnings, Revenue Growth in 2024

Ströer SE & Co. KGaA has reported higher adjusted earnings and revenue for the first nine months of fiscal 2024, driven by a significant increase in out-of-home and digital advertising. The company is optimistic about growth prospects for the remainder of the year.

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AI Rating:   8

Ströer SE & Co. KGaA has demonstrated strong financial performance in its latest report. Key highlights include:

  • Adjusted EBIT: Increased by 22% to 192 million euros, up from 158 million euros year-over-year. This substantial growth indicates effective cost management and operational efficiency.
  • Adjusted EBITDA: Grew by 12% to 420 million euros from 375 million euros in the previous year, reflecting improved profitability.
  • Revenue Growth: Consolidated revenue rose over 8% to 1.46 billion euros, up from 1.35 billion euros, showcasing strong market demand and effective strategic initiatives. Organic revenue growth also stood at 8%.
  • Out-of-Home Advertising Segment: Revenue increased approximately 9% to 237 million euros in Q3, signifying positive trends in advertising spending.
  • Digital Out-of-Home (DOOH) Advertising: This segment surged by 24%, reaching around 93 million euros. The company anticipates that DOOH will account for at least 50% of its advertising revenue in the medium term, indicating a strategic shift towards digital platforms.

Co-CEO Christian Schmalzl expressed confidence in the ongoing growth of their out-of-home advertising business, projecting high single-digit percentage growth for Q4, bolstered by DOOH initiatives. The Digital & Dialog Media segment is expected to achieve mid-single-digit growth, while the DaaS & E-Commerce segment is poised for even faster advancement.

Overall, the report presents a solid outlook for Ströer, with multiple areas of growth and a focus on digital initiatives likely to enhance future revenue streams.