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Direct Line Insurance Rejects Aviva's Acquisition Proposal

In a recent report, Direct Line Insurance Group plc has turned down an unsolicited acquisition proposal from Aviva, citing its inadequacy. This decision may impact stock prices as the market evaluates the future prospects of both companies amidst this negotiation.

Date: 
AI Rating:   5

Direct Line Insurance Group plc (ticker: DLG.L) received an unsolicited acquisition proposal from Aviva, which comprised an indicative cash and share exchange. Although the proposal valued Direct Line shares at 250 pence, the Board of Direct Line stated that the offer did not reflect the company's standalone value, deeming it opportunistic. This rejection could influence investor perceptions, leading to potential volatility in the stock price of Direct Line as well as Aviva. Additionally, the statement urges that Aviva must either submit a definitive acquisition offer or drop its pursuit by December 25, 2024, which may introduce further uncertainty in the market until that deadline.